Market Akron's Value Proposition
Description
Develop and implement marketing materials that showcase Akron's strengths and attract business investment.
Why is This Important
How Akron is perceived matters. A compelling, consistent value proposition helps the City compete for businesses, talent, and investment, and tells Akron's story on a regional and national stage.
Initiative Wins
Selected a consulting firm through a request for proposals (RFP) process in 2025 to lead economic marketing work.
Impact Spotlight
What We’ve Done This Quarter
Contracted with a consulting firm to develop updated economic marketing materials.
What We’re Working on Next Quarter
Updating economic branding and marketing materials.
Refreshing the Economic Development website with tools and resources for businesses investing in Akron.